About Us

Alchemy Digital Training is a practical, focused and results based solution for those who want to bring their skills to the next level through digital marketing courses. A culmination of over 12 months planning has brought the organisation to life, with three of Northern Ireland’s foremost marketing leaders joining forces to create a new chapter in digital marketing training

Alchemy’s industry-leading specialists; Emma Gribben, Kathryn Pyper and Niamh Taylor have played their part in helping organisations in Northern Ireland and beyond establish presence and gain market share through digital channels.

Alchemy Director Emma Gribben
Alchemy Director Kathryn Pyper
Alchemy Director Niamh Taylor

The Team

Alchemy Management Team

Alchemy Director Emma Gribben

Emma Gribben - Commercial Director

Emma is a digital marketing consultant, mentor and trainer working with start-ups, SMEs, brands and agencies across NI, ROI, UK and Europe. Emma offers solutions across digital strategy, website performance enhancement, social media, content marketing, SEO, email marketing, online PR and influencer marketing.

Emma has helped global businesses achieve impressive returns on digital marketing, including spectacular growth in website visitors (200%), in-unit sales (186%), revenue (97%) and e-commerce conversion (67%).

As a training partner to Google and Facebook across the Google Squared Online, Google Digital Academy and Google Digital Garage programmes as well as the Facebook Digital Skills Training programme, Emma has insights into the latest digital trends, platforms and activities to continually give businesses a competitive edge. Emma’s training clients include global brands Aer Lingus, Pandora, Vodafone and Electrolux as well as  Arts Council of Ireland, Bank of Ireland, Ulster Bank, Belfast Telegraph and Monaghan Mushrooms closer to home. 

Alchemy Director Kathryn Pyper

Kathryn Pyper - Operations Director

An award-winning industry leader with over thirteen years experience working within digital industries in Ireland.

Her career spans all digital marketing mediums from search marketing to content marketing. She has a strategic and visionary approach to digital marketing ensuring full integration with traditional marketing techniques and is an inspiring speaker regularly delivering digital marketing workshops to businesses of all sizes.

Alchemy Director Niamh Taylor

Niamh Taylor - Managing Director

Niamh has over 20 years experience in marketing, both online and offline, across B2B, B2C and public sector. She is a digital specialist business mentor and has previously lectured for The Digital Marketing Institute Ireland.

Niamh is a regular guest speaker at conferences and delivers training on all areas of digital marketing. Her passion is helping companies get the results they need with tailored digital marketing strategies.

Why Choose Us?

  • We offer a range of accredited courses to you can be confident that you are getting the best information,

  • Benefit from the skills of our ward-winning trainers,

  • Learn about relevant digital topics that matter to businesses,

  • Our trainers have experience of implementing what they teach, not just using textbook examples,

  • Practical, hands on training where delegates get involved and start ‘doing’ in the course,

  • Post-training support and mentoring available 

Alchemy brings decades of digital, lecturing and marketing experience to professional, accredited training. Get in touch to tell us about your business goals and find out how we can make them a reality.

Get In Touch